Artist Lambert Kamps has created a billboard for the inhabitants of Assen, the Netherlands.

The billboard is placed on an obsolete industrial estate in Assen. Over the next decade, this estate will be transformed into a residential environment. The billboard shows the inhabitants which work is performed at the estate. It travels along with the work activities on the estate, so the inhibitants of Assen can always see the progress of the work. The unveiling of the billboard was the launch of the work at the estate.

The 714 lamps are connected to 26 custom controllers, which Embed designed.